A trade card is a square or rectangular card that is small, but bigger than the modern visiting card, and is exchanged in social circles, that a business distributes to clients and potential customers, as a kind of business card. Historical society of pennsylvania trade cards collection 38. Shown below are some books about trade cards and related material. Publications like trade cards and catalogs, advertisements, and event posters represent fragments of evidence for the work of pioneering women architects and designers. The cards were often handed out as advertising souvenirs at all of the major expositions. Cards were either customized to a specific business or trade, or they would have an illustration and a blank back so they could be personalized by the advertiser. Donated in 1987 by charles dohm shields the collection contains several thousand advertising trade cards dating from the late 19th and early 20th century. Trade cards acted as a camera lens, not simply recording social convention, but helping define and create it. Etsy is the home to thousands of handmade, vintage, and oneofakind products and gifts related to your search. As seen in the antique shoppe newspaper, december 2007 given away free by merchants, found inside packages and tins of various products, and available through the mails, trade cards were once a major advertising medium. Large collection of antique and vintage postcards, trade.
Cards from that period with only printed text and no illustrations are usually considered business cards, or handbills if printed on thin paper and larger than a postcard. We serve cookies our website uses cookies, which help us to improve our site and enables us to deliver the best possible service and customer experience, as well as to provide social media features. On other cards, a sewing machine, bar of soap, or other consumer item is part of the drawing. Generally speaking, victorian trade cards are approximately 3 x 5 inches, and most date between 1876 and 1901. Get your hands on a customizable victorian postcard from zazzle. Trade cards the following images have been scanned from our collection of antique ephemera. Free shipping on many items browse your favorite brands affordable prices. Its condition is very good with only the wear you would expect. The victorian age ushered in dramatic economic and social changes, and trade cards traced the journey from once predominantly agrarian american to the new urban realities. Trade cards tradecards old vintage antique victorian. Many of these scrapbooks are found on the market, often with a mixture of sport and nonsport trade cards. These miniature posters, about the size of a postcard, were handed out as souvenirs at major expositions during the late victorian period. Best neovictorian novels a list of modern novels set in victorian times.
See more ideas about victorian, cards and ephemera. New listing sweet advertising victorian 1880s trade card black baby emerson piano boston. Much of the collection consists of small recipes books that consumers would either have sent away for or received free. Its a definitive reference on the somewhat obscure subject of victorian trade cards, but for those of us who love them, its a feast. Victorian trade cards for sale collectibles online daily. Victorian trade cards are an early form of collectible advertising. Sports subjects makes up only a small portion of trade cards, with trade cards depicting everything from animals, cartoons, fairy tales and nature. See more ideas about vintage advertisements, cards and vintage cards. The bulk of our resources in this realm reflect the contributions of women in the united states of america, working in an era where women had limited access to formal.
Victorian greting cards, calendars and trade cards this site is dedicated to victorian greeting cards, victorian calendars and victorian trade cards. The most common victorian trade cards material is cotton. Trade card collectors association box 284, marlton, nj 08053. Advertising also appeared in newspapers, books, and journals, but until the middle of the nineteenth century, print advertising originally limited to black and white. New listing 1800s advertising trade card for household sewing machine providence ri thomas. Ephemera boxed notecards set of 24 assorted 9780641584114. Victorian trade cards a 224page, 812 x 11, softcover book written by dave cheadle, cofounder of the trade card collectors association and coeditor of the advertising trade card quarterly.
The card mine operated in great britain by bob coalbran, email. Andrew linde, at the bible in catherine street on the strand, book binder to his royal highness prince george, binds all sorts of books. Although the majority of this book is pictures very nice ones at that, there are some very interesting facts and historical information about the victorian card craze. Featured are over one hundred cards and photos, including a selection of midcentury fashion advertising postcards from the roe emerson store of newark, ohio. Potts cold handle irons, portrays santa claus with a sleigh full of irons, speeding past signs advertising the gift idea. Paris, london and the birth of the modern city, atlantic books, 20, chapter 2. Trade cards reached the height of their popularity during the 1880s and 1890s. This topics section includes a growing library of articles covering every kind of theme from gender roles and ethnic stereotypes to 1800s celebrities, fads, sports, and entertainment. Trade cards mainly existed from the 1870s to the late 1890s and were a phenomenom in advertising that only lasted about 25 years. Collectors 1800s beautiful antique victorian advertising trade card e. Feel free to share and repost them, but please remember to include a citation link to this website.
The popularity of peridicals and magazines became the advertising venue by. It is crammed with illustrations, broken into categories, and contains history and collecting tips. I highly recommend this book to those who are interested in collecting or just want to know more about victorian cards. Get the best deals on other victorian trade cards when you shop the largest online selection at. The cigarette card series in this digital presentation comprise just the beginning of the librarys extensive, international collection of tobacco cards, which now numbers more than 125,000 individual items, including more than 3000 complete sets. I think this is because of the lists having to do with book covers or books in a specific language.
Although i have seen cards as early as the late 1860s and as late as the early 1900s. Victorianera london on the page often feels like one big imaginarium, full of supernatural nooks, creepy crannies, and eminently explorable, twisting streets. The age of gaslights and steam locomotion seems to inspire. Trade cards evolved in different ways in britain, america and europe, giving rise to wide variation in their format and design. The popularity of peridicals and magazines became the advertising venue by the. Kids collected sport and nonsport trade cards and pasted them into scrap books. Browse todays selected antique trade cards for sale, best offer and auction. The limited edition came bundled with a 96page guide book, an original card from the lycee trading card game, and an original pouch.
Popularized after the us civil war by businesses, colored victorian trade cards allow us. Friends and family will love receiving these charming and unique greetings. Victorian card hub for 19th century victorian advertising. Victorian trade cards antique bottle collectors haven. Created using rare, centuryold ephemera antique images from the kirshner decorative arts collection, the cards conjure the beauty and splendor of a bygone era. In late 19th century america, young people sometimes courted using flirtatious calling cards, which perhaps added some. Images on trade cards portrayed a sanitized version of 19thcentury life, complete with blissfully happy families, beautifully coiffed women, healthy, wellbehaved children, and products that promised solutions to all of lifes problems. Jul 31, 2015 when flirtation cards were all the rage. No matter what youre looking for or where you are in the world, our global marketplace of sellers can help you find unique and affordable options. Trade cards were used primarily during the late 19th century to advertise everything from breath freshener to cocacola. Here is a victorian trade card paper doll advertising for lion coffee.
Trade cards tradecards old vintage antique victorian page. Get the best deal for other victorian trade cards from the largest online selection at. Get the best deal for victorian trade cards from the largest online selection at. Between 1870 and 1900 the use of trade cards by business establishments was widespread and products advertised ranged from tobacco and medicines to clothes and restaurants. Trade cards tradecards fantasy old vintage antique victorian. Victorian advertising trade cards provide unique snapshots of 19th century history and life. In late 19th century america, young people sometimes courted using flirtatious calling cards, which perhaps added some levity to the. Po box 63373 colorado springs, colorado 809623373 united states. Her subjects mainly consisted of children, young girls, flowers and landscapes. She was the daughter of john greenaway a wellknown draughtsman and engraver on wood. Victorian trade cards are 19thcentury promotional ads for goods and services. Over 700 trade cards in 70 different categories are shown in full color at 75 percent of full size or larger.
A wonderfully written book on the topic of victorian trade cards. The trade card place is for all who are interested in victorian trade cards used to advertise american goods and services in the late 1800s. Plus trade cards appraisals, free sales advice, free price guide, sale prices, values, wish list and more. The charles and laura dohm shields trade card collection is housed in the walter havighurst special collections library at miami university. They were distributed at stores, placed on sales counters free for the taking, and passed out by drummers.
A trade card is a square or rectangular card that is small, but bigger than the modern visiting. A large collection of postcards, trade cards and photographs, many dating from the early to mid 20thcentury. Manufacturers gave millions of colorful trade cards away and many people fell into the hobby of collecting these cards, pasting them into large scrap book albums. Kate greenaway greeting cards, trade cards, calanders. The trade card place is the premiere place on the internet to learn about victorian trade cards.
Create your own unique greeting on a victorian card from zazzle. Definition of victorian trade cards and advertising trade. There is very little overlap among these books, partly because of the vast variety of trade cards that were issued and partly because of the varied interests of the authors, so that each of these books is a valuable contribution in its own right to our growing knowledge about trade cards. The characteristic features of a trade card are that it is a small printed item, used by merchants and traders to give to their customers for their use as an aid to memory. From birthday, thank you, or funny cards, discover endless possibilities for the perfect card. Information is given on the history of the cards as well as many examples. They functioned as advertising and also as maps, directing the public to the. These were collectible trading cards that featured the characters and events of. Trade cards originated in england in the 1700s with tradesmen advertising their wares. Color lithographed victorianera trade cards were a key late 19th century advertising vehicle for national manufacturers and local businesses. Antique 1800s victorian advertising trade card lithograph, e. Find a large selection of sizes and shapes for your postcard needs. Trade cards were typically used to advertise products and services including such items as patent medicines, thread, sewing machines, food and beverages, farm equipment and others. Exquisite lithograph illustration in brilliant color of stunning woman on the.
The use of cards in 19thcentury daily life represented and helped define class, breeding and status. Kate greenaway often spelt incorrectly as kate greenway was an english artist and illustratorwriter of childrens book, cards, calendars and much more. A cheap and effective way to reach consumers, their heyday was between 1876. Money back guarantee ensures you receive the item you ordered or get your money back. Since 2011, weve been acquiring materials for our culinary pamphlet collection, which contains hundreds of pamphlets, booklets, and cardscard sets. A short history no one is either so refined or so vulgar that he will not admire a pretty advertising card and save it during the last quarter of the nineteenth century, with the upheaval and trauma of the civil war receding, the united states resumed its growth with renewed energy.
Places to find more info about victorian trade cards. Trade cards first became popular at the end of the 17th century in paris, lyon and london. Set of 6 au bon marche victorian trade cards titled ricky with the tuft. Other victorian trade cards, victorian trade cards. Exquisite lithograph illustration in brilliant color. Vintage postcards and old antique postcards for postcard collectors and postcard collecting including roadside america, vintage real photo rppc post cards, canadiana and topical postcards. Popularized after the civil war by businesses, they offer a colorful and diverse look at popular culture and society in the late 1800s.
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